Functional across desktops, smartphones, and tablets, Responsive Website Design is the future. Maintain a competitive web presence with this approach to:
- Raise mobile conversion rates.
- Increase mobile traffic due to search engine preference for responsive design.
- Aid in future business adaptability and ability to quickly respond to changing mobile trends.
What is Responsive Web Design?
A responsive website is a single website that adapts to each unique visitor device, whether its a desktop, smartphone (such as iPhone or Android), or tablets (such as iPads or Android). A responsive website dynamically re-sizes its content and images for a variety of different screen sizes ensuring effective and easy use on any device. Responsive functions include changing the type and location of navigation or adding / removing features from pages. Click to read more about responsive web design at wikipedia, or original post by Ethan Marcotte.
Why should I use Responsive Web Design?
Responsive website design is a cost efficient approach for today’s growing mobile market. Some of the main reasons to choose responsive design include:
- Rapidly growing mobile usage
Mobile web usage is growing at an increasing rate that presents enormous opportunity. A website that is not optimized for mobile usage could lose an enormous amount of opportunity and business. Responsive design delivers outstanding results for both desktop and mobile users.
- Time and cost efficient
Responsive website design can drastically cut down on development time and cost. Instead of spending time and resources building and maintaining multiple separate mobile websites (in addition to your traditional desktop website), the responsive design approach enables optimizing your business for both desktop and mobile. One single website that targets all users is the goal.
- Best option for ranking high in mobile and regular search results
Responsive design is the preferred option for making your website both mobile and search engine friendly. By providing a single, dynamic version of your website to both desktop and mobile users, you make it easier for search engines to understand and serve your content.
Responsive web sites in our portfolio: